Confidential

Software Bundling Policy

Last Updated: March 2019

1.Software Downloads and Bundling Requirements

  • Publishers must comply with the most current version of the Clean Software Alliance guidelines.
  • Bundled software must comply with all Guidelines, including the Software Download Policy.
  • Publishers must maintain the right to request the full list of bundled software, third parties or Implementations, and the ability to terminate or suspend specific software downloads or bundle offers in response to advertiser complaints.
  • Web Search Provider reserves the right to remove any software from the bundle if non-compliant with the Guidelines and the terms of the Agreement.
  • Bundled offers should be limited to 5 or less.

 

2. Offer Screens

  • Offer screens need to clearly disclose to the user all software included in the offer.
  • Offer screens must be presented to the user as either opt-in or opt-out.
  • Offer screens should limit the number of individual offers in the same screen.
  • Users must be able to decline all secondary offers, individually or in bulk (“Skip All”).
  • Offer screens should clearly disclose to the user any changes to the user’s settings, existing software and applications. For example, it must be clearly stated when a software will modify the search provider and homepage.